What is the Kraken affiliate program?
Trade dozens of cryptocurrencies on a highly secure, globally recognized digital asset exchange platform. The Kraken affiliate program pays publishers 20% commission on qualifying referrals through a revenue share model.
Tracking runs on a 180 days cookie window, so a visitor who clicks your link and converts inside that period is still attributed to your account. That matters for crypto traffic, where buyers often research across several sessions before purchasing.
Kraken commission rate, cookie and payout structure
Commission: 20% commission. Structure: Revenue Share. Cookie: 180 days cookie window. Commission duration: Lifetime.
Payouts are made per qualifying action rather than as recurring revenue, which means volume drives income. Pages that rank for comparison and alternatives queries typically produce the most consistent conversions here.
Who should join the Kraken affiliate program?
This program fits publishers covering crypto, exchange and bitcoin. If your audience already searches for crypto tools, reviews or alternatives, Kraken slots into existing content without forcing a new topic cluster.
It is a weaker fit for general-interest or low-intent traffic. Kraken converts best on pages built around a specific problem — pricing questions, migration from a competitor, or a use-case walkthrough — rather than broad top-of-funnel posts.
Comparing options? KuCoin, AAX and Bybit target a similar audience. See the full affiliate program directory.
How to join and promote Kraken
Apply through the official Kraken affiliate page (kraken.com). Approval usually requires a live site with relevant content, a visible affiliate disclosure and a short description of how you plan to promote the product.
Once approved, place links where purchase intent is highest: comparison tables, "best of" roundups, alternatives pages and step-by-step tutorials. Disclose the relationship above the fold and keep claims about 20% commission terms accurate, since program terms change without notice.
Related reading: Best Affiliate Programs for a Crypto Blogger.
Strengths and limitations
Strengths: 20% commission, a 180 days cookie window, and a product with an established position in crypto.
Limitations: terms are set by the merchant and can be revised, attribution ends when the cookie expires, and approval is discretionary. Verify current rates on the official program page before publishing figures in 2026.
Kraken affiliate program FAQ
How much does the Kraken affiliate program pay?
Kraken pays 20% commission on qualifying referrals through a revenue share model. Rates can be adjusted by the merchant, so confirm the current terms on the official program page.
How long is the Kraken affiliate cookie?
Kraken uses a 180 days cookie window. Conversions that happen after the window closes are not attributed to your account.
Is the Kraken affiliate program free to join?
Yes. Joining is free, but applications are reviewed and approval depends on your site's content and traffic relevance.
Is Kraken a good affiliate program for beginners?
It works for beginners who already publish crypto content. Without topical relevance, approval and conversions are both harder — build a few problem-focused articles first, then apply.
